North India Kaleidoscope Bureau
Vice President M. Venkaiah Naidu on Sunday said that media ‘should not mix news with views’ and maintain objectivity in bringing facts to the people.
Releasing a collection of editorials titled ‘Mutnuri Krishna Rao Sampadakeeyalu’ here, he observed that people take the content of the news and broadcast media to be credible and media organizations should live up to their expectations. ‘
‘Journalism should be treated as a mission’, he said.
Mr.Naidu highlighted the critical role of media as the ‘fourth pillar’ in protecting and preserving democracy. “Media is the vital channel of communication that can take the issues of the people to the government and the schemes and policies of the government to the people”.
He emphasized that the media has the right and responsibility to question and criticize the government and suggest alternative solutions. At the same time, he observed, media organizations should not rake up trivial issues and spread panic among the people.
Observing the tremendous impact the media has on people, the Vice President said journalists should weigh the consequences of each word they print and broadcast on society. “They must remember that they are a part of society too”, he added.
He lauded journalists for their resilience and courage during the pandemic and said they have shown great grit and resolve in bringing out reports from the ground.
On this occasion, Mr.Naidu paid rich tributes to Mutnuri Krishna Rao, the pioneering Telugu journalist and editor of the nationalist newspaper ‘Krishna Patrika’ from 1907 to 1945. He noted the lasting impact of both Shri Krishna Rao’s work and Krishna Patrika in inculcating patriotism in the Telugu youth and in setting high standards in journalism during that time.
Referring to the role of newspapers in the freedom movement, he said they played a vital role in taking the spirit of the freedom struggle to the grassroots and keeping people abreast of the changes happening around the country.
The Vice President appreciated Shri Marumamula Dattatreya Sharma for bringing out the book and hoped that it would make the present generation aware of the high standards of journalistic values set by Shri Krishna Rao.
Dr. KV Ramanachary, Advisor to the Government of Telangana, Dr. Varaprasad Reddy, Chairman, Shantha Biotech, Tummala Narendra Chowdary, Founder Chairman, Rachana Television Pvt Limited, K Ramachandra Murthy, senior journalist, Valleswar, senior journalist, Dattatreya Sharma, author, MVR Sarma, Editor, Darsanam, and others participated in the event.